Wembley Play Off Final
May 14th Millwall win their first ever playoff tie in the history of the club. A day at the national stadium beckons. Never in my wildest dreams did I imagine I would see Millwall playing at Wembley so soon after its opening.
- Posted 28 May 2009 ★ Permalink
Newspapers online
So lately we have been reading about the newspaper industry trying to find a viable way to make money off their online readers.
- Posted 27 May 2009 ★ Permalink
B-Boy events: an ideal society?
A few weeks ago I went to the B-Boy battle of the year UK at the O2 academy in Islington. I’ve never attempted any dance related activity (aside from attempting ‘the worm’ after a few too many…) but I can’t help but be intrigued by, not only the various acts within the ‘B-Boy umbrella’, but also the scene.
- Posted 13 May 2009 ★ Permalink
The best way to learn marketing?
Earlier this month I was invited to talk at Queen Mary’s Business Studies and Entrepreneurship course to the third year students. Of course I was honoured and humbled by this request as most of the students there were my age. I asked myself the question, what really stood between me and them? why was it not the other way round?
- Posted 8 May 2009 ★ Permalink
It's not what Facebook can do for brands
It’s a question which all brands seem to want to know the answer to – how can we credibly have a presence on Facebook?
It’s a tricky questions because the youth market of today are an increasingly cynical market and we see online communities as our space, our platform. From the time we were students we pioneered the growth of facebook – it belonged to us and when it opened up to the rest of the world we lost an increasing amount of ownership over it. This territorial emotion has created a fundamental challenge for brands who seek to tap into this powerful resource.
- Posted 1 May 2009 ★ Permalink